Ascot men's adhering to the "fashion, value, variety" marketing idea, the international advanced brand apparel retail model-SPA mode, through the brand operation, product planning to production and retail by the company unified control of one The mode of operation, to reduce the various intermediate links, and open up a strong business platform. Ashton brand men in December 2005 in the country first in the industry launched the "urban leisure" new concept, to create China's first brand of urban casual men, access to all sectors of the community widely respected and loved. Its innovative model, innovative ideas, innovative marketing, and many other aspects of the industry and outsiders highly praised!

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