Yesterday's interview was informed that in recent years, the private custom consumption in the Shenzhen jewelry market has been heating up, and it has gradually become a highlight in the jewelry consumption market of our city.
It is understood that in recent years, the jewellery consumer market has changed rapidly. First, colored gems have become popular. Last year, they turned into gold and jade fires. As the price of gold fell, the consumption of gold jewelry increased sharply. Last year, China’s gold consumption exceeded 1,000 tons for the first time, an increase of more than 40% from 2012. On this basis, private custom consumption also showed a significant growth rate.
According to industry insiders, the current private customization of jewelry in Shenzhen, although different in level, has gradually become a new trend in jewelry consumption. In recent years, many jewellery stores have begun to try to make personalized bracelets and necklaces for consumers to choose their own products, and the sales volume is ideal.
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